GSMCON2019

Discover how to create social media reports that help you earn credibility as a subject matter expert, increase your social media marketing budget, and show your agency’s community impact. This session covers a 3-prong approach to reporting including: Transparency, Context and Simplicity.  

Attendees Will Learn:

• Why social media reporting is the important part of a social media manager’s job. How to understand the different types of social media reports and when to use them. 
• How to define and identify social media metrics for your social reports on Facebook, Instagram, and Twitter. 
• How to incorporate city/agency/department statistics into your reports to strengthen your POV. 
• How to put together a social media report that’s easy to read and understand from beginning to end. 
• Tips and Tricks to assist with creating reports to save you time and increase efficiency.