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Tuesday, April 2 • 2:00pm - 3:00pm
Create Social Media Reports Your Agency Can Understand

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Discover how to create social media reports that help you earn credibility as a subject matter expert, increase your social media marketing budget, and show your agency’s community impact. This session covers a 3-prong approach to reporting including: Transparency, Context and Simplicity.  

Attendees Will Learn:
  • Why social media reporting is the important part of a social media manager’s job. How to understand the different types of social media reports and when to use them. 
  • How to define and identify social media metrics for your social reports on Facebook, Instagram, and Twitter. 
  • How to incorporate city/agency/department statistics into your reports to strengthen your POV. 
  • How to put together a social media report that’s easy to read and understand from beginning to end. 
  • Tips and Tricks to assist with creating reports to save you time and increase efficiency.

avatar for Sabrina Merritt

Sabrina Merritt

Founder + CEO, October Social Media
Sabrina Merritt, Founder + CEO, of October Social, is also the Co-Founder of Women Interactive Creative Technology Fest. Sabrina has built her career as a social media manager at International NGO, CARE, and Fortune 500 company, The PulteGroup. Since launching October Social Media... Read More →

Tuesday April 2, 2019 2:00pm - 3:00pm
Washington B 2800 Opryland Dr, Nashville, TN 37214, USA